Press Blogs

HP Enables Retailers to Create Meaningful Engagements Now and in the Future at Retail’s Big Show

By Andrew Medlin, Senior Director, Retail and Industry Solutions

January 11, 2024

We are days away from joining the rest of the retail industry in New York City for NRF 2024, and we couldn’t be more excited. Attendees won’t want to miss the HP booth #5239 where together with Intel we will be showcasing a wide range of products, solutions, and services that enable businesses to deliver experiences that matter.  

From traditional, fixed platforms that can be deployed throughout the store for a variety of use cases, to our mobile and self-service devices, as well as AI driven solutions that provide the choice and convenience that today’s consumers expect. It doesn’t stop there though; attendees won’t want to miss out on HP’s print innovations in 3D, large format and sustainable digital packaging that drive unique experiences for customers.  HP has a long history of helping brands, both large and small, generate unique printed packaging that can help drive more foot traffic and maximize revenues.

HP recognizes that hardware is one component of the total solution that our customers need, we also appreciate that each business is different and there’s no one-size-fits-all when it comes to retail operations. This is why strategic collaborations are a critical piece of our business, together with our partners we can deliver innovative solutions that meet the unique needs of each of our customers.  Recently HP and Fujitsu have worked together to deliver simplified self-service solutions that provide the reliability and adaptability that retailers need. Stop by both the HP and Fujitsu booths and see Fujitsu’s U-SCAN BOLT™ Verso convertible checkout and the U-SCAN Venture cash-handling self-checkout in action, both harnessing the power of the HP Engage One Pro.

To experience the future of checkout, visit the AiFi demo in our booth.  AiFi’s autonomous checkout solution is powered by computer vision and demonstrates what happens when technology and retail converge to really deliver on what the customer wants: convenience, speed, ease, and a more informed, personalized shopping experience. AiFi’s solution leverages the HP Engage Express and HP Z Workstations to power its next generation retail experience.

The range of choices HP aims to deliver to our customers also includes a choice in operating systems. This is why we’ve collaborated with Google to certify multiple HP Engage devices for ChromeOS Flex, a secure, cloud-first, easy-to-manage, operating system. With this relationship, HP can provide a joint solution that is ideal for various retail and hospitality use cases including self-service and interactive digital signage.

That’s far from all we will be highlighting in the HP booth, we’ll also have other exciting solutions and payment demonstrations with Bite, Felix, Flooid, GK Software, Havis, LS Retail, Spacepole, and Trust Payments.  

HP is excited to be attending Retail’s Big Show, #NRF2024, in booth 5239. We look forward to engaging with customers and partners, please stop by to learn more about how HP can help you deliver experiences that matter. Follow us on LinkedIn!

HP Media Relations


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