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Cobra Golf Partners with HP and Parmatech to Introduce the First of its Kind, Limited Edition 3D Printed Commercial Putter Using HP Metal Jet Technology

November 17, 2020

Cobra Golf®, a leader in golf club innovation, announced the first of its revolutionary products featuring 3D Printing technology.  The KING Supersport-35 putter, developed over the past two years in collaboration with COBRA engineers and the teams at HP and Parmatech, features a fully 3D printed metal body with an intricate lattice structure to optimize weight distribution and deliver the highest-possible MOI in a blade shape. In addition to the 3D printed design, the KING Supersport-35 Putter features a face insert designed in partnership with SIK Golf, which utilizes their patented Descending Loft Technology (DLT) to create the most consistent and accurate roll on every putt.  

Read HP press release

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“At COBRA Golf we strive to deliver high-performance products that help golfers of all levels play their best and enjoy the game” 

Jose Miraflor, Vice President of Marketing, Cobra Golf

"It’s critical to use the most effective manufacturing processes to design, develop, and achieve optimal results, and we’ve certainly done that with this new putter."

Jose Miraflor, Vice President of Marketing, Cobra Golf

“To continue innovating and transforming the way equipment is manufactured, we worked with HP and Parmatech to take advantage of the benefits of Metal Jet technology. During the development of the KING Supersport-35 Putter, we saw immediate benefits from this process, including design freedom, rapid design iteration, and high-quality parts that meet our economic demands."

Jose Miraflor, Vice President of Marketing, Cobra Golf

“3D printing is accelerating design innovation, and this breakthrough putter will help usher in a new era for the sporting equipment industry at large.” 

Jose Miraflor, Vice President of Marketing, Cobra Golf

“The power of personalization enabled by 3D printing delivers completely reimagined consumer products and experiences,” 

Uday Yadati, global head of HP Metal Jet, HP Inc

“This first of its kind putter is a shining example of the disruptive design and production capabilities of HP Metal Jet 3D printing technology. Cobra’s commitment to innovation and competitive excellence combined with the technical expertise and leadership from Parmatech has led to a breakthrough design win for golf fans around the world.”

Uday Yadati, global head of HP Metal Jet, HP Inc

"I've had a lot of success over the years with my SIK putter and was really excited to work with COBRA to develop a new way to manufacture equipment and bring this new putter to market,” 

Bryson DeChambeau, SIK Golf partner and COBRA ambassador

“HP's Metal Jet technology is an incredibly advanced production method and very exacting, which is pretty critical in golf equipment. I think golfers of all levels will benefit from the combination of COBRA’s high MOI design and SIK's Descending Loft technology." 

Bryson DeChambeau, SIK Golf partner and COBRA ambassador

“HP’s 3D printing technology allows us to utilize a complex lattice structure to remove weight from the center of the putterhead and push significant amounts of weight to the perimeter,” 

Jose Miraflor, Vice President of Marketing, Cobra Golf

“The result is superior MOI levels and massively increased stability and forgiveness. So not only is the 3D production method more consistent but it also allows us to design products in a new and superior way.” 

Jose Miraflor, Vice President of Marketing, Cobra Golf

Media Contacts

Michele Guthrie, HP Inc.
Rachel Rees